
SELF-SABOTAGE
Concept Project
Mixed Media
Roles: Creative and Art Direction, Illustrator, Designer
ABOUT THE PROJECT
The project involved creating the cover for the book Self-Sabotage, visually reflecting the internal struggle between the self that moves forward and the self that harms itself. The image needed to convey this conflict in a direct and symbolic way, create immediate impact, and maintain a contemporary aesthetic, resonating particularly with readers interested in personal growth and introspection.
THE CONCEPT
I wanted to create an image that immediately conveyed the concept of self-sabotage. To represent this “self against myself,” I placed a small figure holding the rope of a guillotine that is about to fall on its own face. This tiny figure symbolizes our inner voice, the one that sometimes repeats doubts, plants harmful ideas, and can lead us to hurtful places. The large face contrasts with the small figure, creating drama and a direct symbolic reading. The gaze of the face is directed at its diminished “self,” and together with the line of the rope, it guides the viewer’s attention toward the decisive action that could trigger a fatal outcome. The choice of colors reinforces the emotional tension: conflict, inner pressure, and the silent violence that characterizes self-sabotage.

An example showing how the design could work on a book cover.
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